When I was appearing on a TV programme some years ago, I was subjected to having makeup applied by the person whose task that was. I very rarely ever wear it, not seeing the point of it. The woman told me that my skin was in very good condition, and I didn't look my age because I didn't wear makeup on a regular basis. I will be 70 in a couple of years time but don't as yet have any wrinkles.
Many woman plaster themselves with the stuff and don't look any better for it, imo.